Web accessibility statements are public declarations on a website that outline your commitment to digital inclusion. In 2025, these statements go beyond legal protection under laws like the ADA, they reflect your organization’s values, build trust with users, and show that you’re serious about accessibility.
These statements typically include:
- A clear declaration of commitment
- Reference to standards like WCAG 2.1 or WCAG 2.2 and ADA
- Acknowledgment of known limitations (e.g., PDFs, videos)
- A feedback mechanism (email, form, or phone)
- Date of last review
They help users with disabilities know what to expect and how to reach out and they show regulators that your organization takes accessibility seriously.
Understanding Web Accessibility Statements
A web accessibility statement outlines your organization’s commitment to an inclusive digital experience. It shares your accessibility goals, standards followed, and how users can report issues.
While the accessibility statement is public-facing, an accessibility policy guides internal practices. Together, they demonstrate transparency and compliance with laws like the ADA and standards such as WCAG 2.1 or 2.2.
A clear, updated statement builds user trust and shows your long-term commitment to accessibility and inclusion.
Key Components of an Effective Accessibility Statement
Commitment to Accessibility
Begin with a strong statement such as: We strive to provide an inclusive digital experience for all users, regardless of ability.
Standards Adherence
Mention specific compliance targets: We follow WCAG 2.2 Level AA and ADA Title III guidelines.
Scope and Limitations
Be honest about existing challenges: Some older PDFs and third-party plugins may not meet accessibility standards.
Remediation Efforts
Show progress: “We conduct periodic Accessibility audits, update content regularly, and engage certified accessibility experts.
Feedback Mechanism
Offer users an easy way to reach you: “To report an accessibility issue, please contact us at info@accessibilityinnovations.com“
Last Updated Date
This statement was last reviewed on [Month, Year].
Strategies for Assessing Your Website’s Accessibility Compliance
Limitations of Automated Tools
Tools like Axe, WAVE, and Lighthouse are helpful, but they miss contextual and usability issues that real users may face.
Importance of Manual Audits
Manual testing by certified accessibility experts ensures a deeper evaluation, covering keyboard navigation, semantic HTML, ARIA landmarks, and screen reader performance.
Usability Testing with Real Users
Involving people with disabilities in your audit process provides insights no tool can replicate. Their experience reveals real-world barriers and usability flaws.
Partnering with Accessibility Experts
Professionals can help write your statement, conduct full WCAG audits, create remediation plans, and deliver long-term accessibility strategies.
Best Practices for Writing Accessibility Statements
Use Clear, Accessible Language
Avoid legal or technical jargon. Write as if you’re explaining your process to a customer who’s unfamiliar with accessibility standards.
Be Honest About Gaps
Transparency builds trust.
Some legacy forms and documents are not fully accessible. We are currently updating these.
Commit to Regular Updates
Set a schedule for reviewing and updating your statement ideally annually or with major redesigns.
Make the Statement Accessible Itself
Use:
- Proper heading structure (H1–H3)
- Keyboard-friendly layouts
- High-contrast text
- Screen reader-friendly formatting
Provide Detailed Feedback Options
If you need content in an accessible format or wish to report an issue, email access@example.com or call 1-800-ACCESS.
Link to Your Audit or VPAT
Show accountability by linking to your most recent audit results or VPAT report.
What to Avoid: Accessibility Overlays
Accessibility overlays claim to fix websites quickly but often:
- Interfere with assistive technologies
- Give a false sense of compliance
- Miss deeper structural issues
Make it clear that your organization uses real remediation and human audits not automated overlays.
Advanced Techniques: Using a VPAT and Avoiding Overlays
A Voluntary Product Accessibility Template (VPAT) shows how your website meets WCAG and Section 508 standards. Linking a VPAT within your accessibility statement adds credibility and helps prove compliance.
Avoid relying on accessibility overlays, they often disrupt assistive technologies and give a false sense of compliance. True accessibility comes from clean code, manual accessibility audits, and real user testing, not quick fixes.
Real World Examples of Effective Accessibility Statements
Capital One
- States compliance with WCAG 2.1 AA
- Lists known limitations
- Provides a clear contact form
- Notes a last-reviewed date
Chipotle
- Shares a VPAT and outlines third-party limitations
- Commits to quarterly audits and remediation plans
Successful statements include:
- Transparent compliance levels
- Realistic limitations
- Clear contact paths
- Proof of ongoing action
Conclusion
An accessibility statement isn’t just about following the law, it’s about showing your commitment to inclusion and respect for all users. By being clear about the standards you follow, honest about any challenges, and open to feedback, you build trust and make your website more welcoming.
Whether you need to meet national requirements like the ADA, your statement shows that accessibility is an ongoing effort. With regular reviews, expert support, and real user feedback, you can create a website that’s not only compliant but also truly inclusive for everyone. Need help creating or improving your accessibility statement?
Accessibility Innovations can guide you with audits, consulting, and ongoing support to keep your website compliant and user-friendly.
Frequently Asked Questions (FAQs)
What is an example of an accessibility statement?
Something like: We follow WCAG 2.2 AA. If you encounter issues, please contact us at … Last updated: 2025-06-29.
What are the 4 principles of web accessibility?
Perceivable, Operable, Understandable, Robust (POUR).
What is web accessibility with an example?
Ensuring all users, such as those using screen readers or keyboard navigation only, access your site’s content equally.
How to write a good accessibility statement?
Use plain language, state your compliance levels, acknowledge known limitations, give contact details, and update regularly.
Do I need an accessibility statement?
Yes, it’s a simple, transparent step that reduces legal risk and builds user confidence.What is accessibility in a website?
Designing and building your site in ways that everyone can perceive, navigate, understand, and use it without barriers.
